diff --git a/src/postorius/views/list.py b/src/postorius/views/list.py
index fc18a50..936bbb7 100644
--- a/src/postorius/views/list.py
+++ b/src/postorius/views/list.py
@@ -540,8 +540,10 @@
         else:
             messages.error(request, _('Please check the errors below'))
     else:
-        form = ListNew(choosable_domains,
-                       initial={'list_owner': request.user.email})
+        form = ListNew(choosable_domains, initial={
+            'list_owner': request.user.email,
+            'advertised': True,
+            })
     return render(request, template, {'form': form})